Bad Decisions is the podcast that helps marketers understand why we choose what we choose, why we think what we think, and how to exploit this stuff for fun and commercial gain.
Episodes
Friday May 08, 2020
Friday May 08, 2020
Turns out that one of the most ‘sure things’ in life, is people’s likelihood of picking a ‘sure thing’. In this episode, Mel and Dan look at how we make choices around risk, and why our desire to avoid uncertainty can sometimes end up costing much more.
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