Episodes
Wednesday Nov 01, 2017
Social Proof: Why we knowingly make stupid choices with our friends
Wednesday Nov 01, 2017
Wednesday Nov 01, 2017
If all of our friends jumped off a cliff, chances are we would too. Same goes if that cliff is a new restaurant, movie or fashion label. In this episode, Mel and Dan look at how our innate desire for social connection can be a marketer’s best friend.
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