Episodes
Wednesday Jun 06, 2018
Framing effect: Why we like our milk fat-free and our luxury cars full price
Wednesday Jun 06, 2018
Wednesday Jun 06, 2018
Would you enjoy your beef more if it was 75% lean or 25% fat? That’s weird. In this episode, Mel and Dan explore the framing effect - and how what we’re presented with is far less important than how it’s packaged.
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